State of AI Apps Report 2025 is Live!
Discover what drives engagement, retention, and revenue in the world’s top mobile games.
Sensor Tower acquired Playliner in July 2025, bringing Live Ops, mechanics, and deconstructions to our suite of Gaming Insights solutions. We log hundreds of hours of playtime to capture Live Ops across the top 180 games. View detailed coverage of all updates, events, and offers introduced to top games to understand the impact of different mechanics. Easily identify how mechanics drive downloads, revenue, and player engagement with our calendar view. Use these insights to develop a winning strategy that brings players back, and keeps them playing.
Analyze successful mechanics to drive player engagement
Identify which events and offers are best at bringing players back to your game
Develop monetization tactics based on proven successes in top games
Every update, event, and offer across our top games is documented with a detailed breakdown of how the feature works and exactly how players engage with it. Evaluate how each mechanic impacts the game’s economics, and track historical updates to see how games evolve over time. Leverage our vast repository of all Live Ops to track the competition’s tactics and develop a game strategy that will maximize your revenue potential.
Live Ops’ library of over 300 in-depth reports enables you to easily monitor trends across different game genres. Understand the drivers of revenue and the strategies behind level progression to turn players into payers. Live Ops subscribers receive dedicated support from our team of analysts to generate insights on competitors from deep dive analyses and playtests – benchmark the competition and come out ahead.
Sensor Tower has been the premiere source for mobile game intelligence for years. Now, with PC and Console data from Video Game Insights, we’re proud to offer gaming developers a comprehensive view of the gaming industry. This blog contains key takeaways on PC/Console gaming – as well as crucial insights only available from Sensor Tower.
In mobile gaming, not all features are created equal. Our latest Mobile Gaming Feature Impact report, powered by Sensor Tower's Game IQ Deep Tags, helps developers cut through the noise to understand which features actually drive engagement, retention, and revenue.