We’ve acquired Video Game Insights (VGI)!
Retail Media is one of the most disruptive forces in the advertising ecosystem. Utilizing our exclusive Retail Media Insights, learn how to optimize your budget, select which RMNs are right for your category, and develop a winning retail media strategy.
State of Mobile Gaming 2025 explores the biggest shifts in the industry: from the monetization models driving growth to the ad strategies winning over players. See how casual games surged in the West, developers doubled down on live services, and platforms like TikTok and Applovin reshaped mobile game advertising.
Spanning 10 industries and 23 markets, our 2025 State of Mobile report is packed with exclusive insights into the latest mobile trends — from AI’s growing dominance, to shifting strategies and opportunities for growth in an era of digital fatigue.
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