“Sensor Tower has been a great partner to help understand the mobile landscape, scale our marketing, and direct our product strategy.”
Creating an impactful mobile experience from scratch can be a massive challenge, but Sensor Tower’s rich competitive data on the mobile economy makes it simple to identify features and design elements that have led to success for leaders in the space. Track competitor feature changes over time at the update level, and see how they affect downloads and revenue.
Prioritize audience retention by breaking down app store ratings and reviews with every new release, and analyze Ratings Over Time at the country and device level. Plus, create a custom dashboard to monitor critical changes in your app’s overall reviews to get ahead of negative feedback and keep your audience engaged with your app.
Understand which mobile app features are engaging users
Track audience reaction to your latest releases
Capitalize on trends to create a long-life mobile experience
Combine in-house internal metrics with Sensor Tower’s competitive analysis data on a single dashboard, and take advantage of a holistic view of the product landscape. Track not only critical updates and market expansions for leaders in your category, but also understand the news cycles and contextual information that influence user behavior. Sensor Tower’s accurate, trusted insights will keep your product ahead of the latest trends.
Apple's App Tracking Transparency is here. Sensor Tower details four ways to maximize retention while solidifying your post-IDFA strategy.
Sensor Tower's new report reveals MAUs among the top apps worldwide have increased steadily, climbing 8.4 percent year-over-year in Q2 2021.