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Pre-register: State of Mobile 2025Get Early Access

Solution:

Growth & User Acquisition Strategy

Create iterative, end-to-end strategies for organic mobile growth with Sensor Tower’s comprehensive App Store Optimization toolkit

Trusted by Major Mobile Companies

Josh Levitan, Chief Product Officer, Breathwrk

"Sensor Tower has helped us to streamline our ASO workflow and identify opportunities for organic growth. Over two months, our partnership with Sensor Tower has helped Breathwrk grow 15%!"

Invest in the most effective keywords for your app

Sensor Tower’s comprehensive app store optimization toolkit rates keywords by effectiveness, demonstrating their impact on downloads as well as their overall difficulty for ranking. Uncover the most effective keywords, or leverage Sensor Tower’s Keyword Research to predict the results of ranking for a certain keyword. Plus, easily localize top-performing keywords to attract a global audience and enter new markets.

Outpace competition with effective ASO data

Track competitor app store optimization strategies over time directly in Sensor Tower to stay in-the-know about lighting-fast organic user acquisition trends, and adjust keywords to stay on top of search results and attract installs. Plus, with Sensor Tower’s CSV support, dive deep into a rival’s ASO data to understand where they are investing in UA, and develop strategies to counter their market effectiveness with organic or paid UA measures.

Optimize Search

Invest in the areas most effective for UA

Counter Competitors

Stay ahead of ASO trends and top store search results

Master Search Ads

Know when and how to deploy paid search

Benefit from a diverse, iterative organic UA strategy

With integrated download and revenue data from Sensor Tower Store Intelligence, it’s never been easier to understand the effectiveness of ASO in the context of the broader market. Plus, zoom in even closer to break down the effectiveness of all store text using Sensor Tower’s Advanced Search, or break down App Store listing images in a given category or competitor set to stand out to potential users.

Sensor Tower Blog

Q3 2024 Digital Market Index: Consumer Spend on Mobile Raced Past $100 Billion in Record Time in 2024

Consumer spending in mobile apps only accelerated in Q3 2024, climbing more than 12% year-over-year globally. Digital advertising also achieved double-digit growth in the United States with ad spend up 10% YoY.

State of Digital Marketing 2024 Resource Page - V2 R1

State of Digital Advertising 2024: US Digital Ad Spend Reached $117 Billion over the Past 12 Months

Digital advertising continued its rise into 2024, with double-digit year-over-year growth in all 11 included countries. US ad spend climbed 17% YoY.

MMM: Netflix Ventures into Live Sports as Sportsbook Apps Spike Ahead of Boxing Match

The Jake Paul vs Mike Tyson fight was not only a boon to Netflix, but it also created the second-highest DoD spike in US downloads across the top sportsbook apps in 2024 YTD. The spike in downloads indicates a sports betting opportunity, while creative text analysis finds that most of the top sportsbook apps barely promoted the fight across their digital channels.