State of AI Apps Report 2025 is Live!
Trusted by global digital leaders
Josh Levitan, Chief Product Officer, Breathwrk
"Sensor Tower has helped us to streamline our ASO workflow and identify opportunities for organic growth. Over two months, our partnership with Sensor Tower has helped Breathwrk grow 15%!"
Invest in the most effective keywords for your app
Sensor Tower’s comprehensive app store optimization toolkit rates keywords by effectiveness, demonstrating their impact on downloads as well as their overall difficulty for ranking. Uncover the most effective keywords, or leverage Sensor Tower’s Keyword Research to predict the results of ranking for a certain keyword. Plus, easily localize top-performing keywords to attract a global audience and enter new markets.
Outpace competition with effective ASO data
Track competitor app store optimization strategies over time directly in Sensor Tower to stay in-the-know about lighting-fast organic user acquisition trends, and adjust keywords to stay on top of search results and attract installs. Plus, with Sensor Tower’s CSV support, dive deep into a rival’s ASO data to understand where they are investing in UA, and develop strategies to counter their market effectiveness with organic or paid UA measures.
Win the competition for players’ time
Benchmark against your competitors by comparing revenue, downloads, and purchases across similar games. Time series data empowers you to identify games’ changes in strategy and pricing that spark renewed interest and activity. Compare daily active users and revenue estimates, and look at different games’ monetization strategies to identify how you can best position your game for growth and player engagement.
Optimize search
Invest in the areas most effective for UA
Counter competitors
Stay ahead of ASO trends and top store search results
Master search ads
Know when and how to deploy paid search
Sensor Tower Blog
Retail Media Intelligence • July 2025
Introducing Retail Media Insights: A New Lens on Digital Ad Strategy
Retail Media Insights is officially live in the Sensor Tower platform. Covering over 40 leading retailers in the US, UK, Canada, and Europe, this is your one-stop shop to decoding the world of retail media. Turn challenges into competitive advantages with these exclusive insights, only available from Sensor Tower.
