Predictions for the Digital Economy in 2026 Report is Live!
Correlate website engagement metrics with app activity and digital ad insights to reveal the marketing drivers behind performance shifts and optimize ROI.

See which ad channels drive website traffic and revenue. Compare performance across media partners, and analyze traffic channels – including Gen AI – to see which platforms fuel growth.

See how audiences engage with your websites to decide where to spend – mobile, desktop, or both. With path and duration insights, uncover where users convert, drop off, or spend the most time.

Compare your site’s web traffic and engagement with competitors to reveal growth trends, potential partnerships, and emerging strategies.
Optimize digital spend by understanding what drives traffic and conversions across desktop and mobile web.
Identify the best channels driving app downloads and website visitors.
Find growth opportunities by closely tracking omnichannel user behavior in your industry and among competitors.
Evaluate market trends, find investment opportunities, and enrich due diligence with web and app traffic data.

Our 2026 Predictions report walks you through the six major trends we expect to see in the new year — covering everything from Gen AI to gaming. Dive into the insights ahead of Q1 to gain the intel you need to sharpen your strategy.