State of AI Apps Report 2025 is Live!


Each month, we’ll deliver timely, data-backed insights straight to your inbox; no fluff, just the trends that matter. See what’s happening across key market verticals, catch up on new and emerging trends, and find out what Sensor Tower has coming down the pipeline.
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Fantasy Sports apps are scoring big in 2025, with massive gains in user engagement and revenue. Sports Betting apps, on the other hand, are facing a slump — though not without some bright spots. In this blog, we break down the key takeaways from our NFL Season by the Numbers report with AppsFlyer, including platform performance, subgenre shifts, and what marketers need to watch.

The gig economy has rebounded with fierce competitive battles, shifting power from West to East. We'll explore how Rideshare is capitalizing on sustained momentum while Food Delivery stages a massive comeback, fueled by India's hyper-growth. Plus, we detail the strategic alliances (like DoorDash and Lyft) and multi-million dollar ad wars driving the fight for audience expansion.