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BrandsLaunch and accelerate your mobile channel growth
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FinanceInform investment and strategic decisions
Publishers & Ad TechIdentify and target the best leads for your solution
- Sensor Tower
Ad IntelligenceStreamline campaigns with network and creative data
App IntelligenceBuild mobile growth with key competitive analysis
Consumer IntelligenceAnalyze granular, true-to-life mobile usage data
Store IntelligenceGenerate deep insights with accurate app store data
Usage IntelligenceMap industry-based spend across digital ad channels
Integrations & APIImprove the way your application talks
Game IntelligenceDrill down into mobile gaming strategies
- Pathmatics
PathmaticsReveal insights about your market, competition, and customers
DashboardMarketing intelligence that helps marketers make smarter decisions
ConnectDigital ad intelligence data to power your systems, tools, and models
Retail Media InsightsSee how your competitors are investing in retail media networks
- Audience Insights
Audience InsightsTarget audiences based on what they actually do.
Trusted by the Most Successful Gaming Leaders In the Business
Breakdown the vast gaming landscape through proprietary Gaming Taxonomy filters
Dive deeper into the complex and evolving mobile gaming universe by layering Game Intelligence onto Store Intelligence insights. Analyze games down to the sub-genre level with the best gaming taxonomy on the market and a dedicated dashboard. Quickly identify top games with a specific mechanic for example and view downloads and revenue generated during a selected period for games in both the App Store and GooglePlay.
Identify trends that drive game revenue and download success
Analyze how top performers convert user acquisition into sustainable revenue
Uncover the next big game
Discover up-and-coming developers ready for acquisition
Break down the biggest trends in games
Understand how elements of games affect overall marketplace performance
Monitor market-wide trends across all gaming sub-genres
Identify how different audience segments are drawn to specific gaming styles, as well as how long those audiences spend on mobile games. View historical download and revenue data and see shifts in the market over time broken out by country or device for more than 70 sub-genres. Filter by sub-genre, theme, art style, monetization, and more, to easily perform competitor research and market analysis.
Stay ahead of the competition with specialized daily alerts
Seamlessly track trends with specialized alerts on the latest game releases, new content, and live-ops events. Utilize unique game intel descriptors to zero-in on key elements for top-performing games, or surface the critical markets driving downloads and revenue to identify the category and market leaders at the game and publisher level.
Sensor Tower Blog
Q3 2024 Digital Market Index: Consumer Spend on Mobile Raced Past $100 Billion in Record Time in 2024
Consumer spending in mobile apps only accelerated in Q3 2024, climbing more than 12% year-over-year globally. Digital advertising also achieved double-digit growth in the United States with ad spend up 10% YoY.
MMM: Netflix Ventures into Live Sports as Sportsbook Apps Spike Ahead of Boxing Match
The Jake Paul vs Mike Tyson fight was not only a boon to Netflix, but it also created the second-highest DoD spike in US downloads across the top sportsbook apps in 2024 YTD. The spike in downloads indicates a sports betting opportunity, while creative text analysis finds that most of the top sportsbook apps barely promoted the fight across their digital channels.