AI Insights · Timothy · January 2023
Top 5 Film & Television Apps in Latin America: Q4 2022 Performance Review
An overview of the Q4 2022 performance for the top 5 Film & Television apps in Latin America, revealing trends in downloads, revenue, and active users. Insights provided by Sensor Tower highlight key trends in the region's digital entertainment space.
Latin America's digital entertainment landscape saw an intriguing Q4 2022, as evidenced by Sensor Tower's data on the region's top Film & Television applications. This data reflects the combined performance on both iOS and Android platforms.
Disney+ maintained a strong presence in the market, with downloads peaking at around 838k in early October and ending the quarter with a notable increase to around 771k. Revenue trends saw a peak in late November at around 1.5 million, with weekly active users reaching over 10 million by the year's end.
For HBO Max: Stream TV & Movies, downloads showed a slight decline from around 732k at the start of the quarter to approximately 658k by the end. Revenue remained relatively steady with a slight increase in mid-December to just under 1 million. Weekly active users exhibited growth, concluding the quarter at around 7.8 million.
Globoplay: Novelas, séries e + experienced a significant surge in downloads in late November, reaching around 857k. The app's revenue mirrored this trend with a peak at around 1.1 million during the same period. Weekly active users showcased an impressive spike to over 13 million in late November, although this figure saw a decline towards the year's end.
Crunchyroll observed its highest number of downloads in early October at around 574k, with a gradual decrease to approximately 254k by the close of the quarter. Revenue figures were consistent, with a peak at around 367k in mid-December. Active users reached their zenith in mid-October with nearly 3 million, maintaining a steady base throughout the quarter.
Paramount+ saw a steady increase in downloads, culminating at nearly 482k in the final week of December. Revenue also saw a notable rise, with the highest at around 239k in the week before Christmas. Weekly active users experienced growth, finishing the quarter with a strong 1.5 million.
For detailed insights and further data on the performance of these apps and others in the Film & Television category in Latin America, interested readers can explore more at Sensor Tower.