AI Insights · Timothy · January 2026
Top Word Puzzle Games in the US: Q4 2025 Performance
Explore the performance of the top word puzzle games in the US during Q4 2025, highlighting trends in downloads, revenue, and active users.
This quarter, the top word puzzle games in the United States showed diverse performance patterns. The data, sourced from Sensor Tower, offers insights into downloads, revenue, and active users across a unified platform.
Word Search Explorer® from PlaySimple Games Pte Ltd saw a peak in weekly downloads at 349K in mid-November. Revenue reached its highest at approximately $22.3K the same week. However, weekly active users experienced a decline, starting at around 897K and decreasing to 753K by the end of December.
Zen Word® - Relax Puzzle Game by Oakever Games showed consistent weekly revenue, peaking at $162K at the start of the quarter. Downloads increased significantly towards the end of December, reaching 194K, while active users grew steadily, peaking at 1.17M.
NYT Games: Wordle & Crossword, published by The New York Times Company, maintained strong weekly revenue, hitting a high of $1.8M in late December. Weekly downloads varied, with a peak of 100K, while active users remained stable, closing the quarter at around 10.1M.
Crossword Go!, also from PlaySimple Games Pte Ltd, saw an increase in weekly revenue over the quarter, reaching $27K at the end. Downloads peaked at 128K, while active users hit a high of 244K mid-December.
Finally, Associations - Colorwood Game from Burny Games showed a consistent rise in weekly revenue, ending at approximately $34K. Downloads peaked at 104K by the end of December, with active users climbing to 186K.
For more detailed insights, visit Sensor Tower's platform.