AI Insights · Timothy · January 2026
Top 5 Waifu Games Performance in the UK, Q4 2025
Explore the performance trends of the top 5 Waifu games in the UK during Q4 2025, with insights into downloads, revenue, and active users.
The fourth quarter of 2025 saw significant activity in the Waifu games category on a unified platform in the United Kingdom. Here's a look at the performance of the top five games:
Umamusume: Pretty Derby by Cygames, Inc. had a notable quarter. Weekly revenue peaked at approximately $80.5K in early November, with a gradual decline towards $29.8K by the end of December. Downloads fluctuated, starting at 3.5K and dipping to around 1K mid-quarter, before ending the quarter at 2.7K. Active users showed a steady increase, reaching over 44K in mid-December before settling at 41.1K.
GODDESS OF VICTORY: NIKKE from Level Infinite saw weekly revenue rise to $51.9K in early November, with notable fluctuations ending at $50.3K in the last week of December. Downloads were modest, peaking at 1.3K in the final week. Active users increased towards the end of the quarter, starting at 18.9K and finishing strongly at 21.3K.
Azur Lane by YOSTAR LIMITED had a stable revenue stream, with a significant spike to $26.5K in late December. Download numbers remained low, peaking at just over 200 in mid-November. Active users maintained a consistent level around 1K throughout the quarter.
Blue Archive from NEXON Company experienced a late surge in revenue, reaching $10.1K in mid-December. Downloads were relatively steady, with a slight increase to 213 in mid-December. Active users hovered around 900, with a small decline towards the end of the quarter.
Finally, Honkai Impact 3rd by COGNOSPHERE PTE. LTD. showed a revenue peak at $9.7K in late October, followed by a decline to $3.8K by the end of December. Downloads and active users remained stable, with minor fluctuations throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed analyses and insights, visit Sensor Tower's platform.