Top 5 Utilities Apps Performance in the UK, Q4 2025

In the fourth quarter of 2025, the leading utilities applications in the United Kingdom showcased varied performance trends across downloads, revenue, and active users. This data, provided by Sensor Tower, offers a glimpse into user engagement and financial outcomes in this competitive category.

NordVPN: VPN Fast & Secure experienced fluctuations in weekly revenue, peaking at approximately $552K at the end of September and closing the year with $484K. Downloads showed a high of around 66K in October, with a moderate decline to 59K by the end of December. Active users remained robust, increasing from 2.4M to 2.76M over the quarter.

Cleanup: Phone Storage Cleaner saw a steady rise in revenue, culminating in about $127K at year-end. Downloads surged significantly from 14K in late October to over 63K by December's close. Active users also increased, reaching around 80K by the end of the quarter.

ExpressVPN · Secure & Fast VPN maintained a consistent revenue stream, with a slight uptick to $94K in late December. Downloads were relatively stable, with a minor increase to 8.5K by the year's end. Active users peaked at 540K in October before settling at approximately 469K.

Norton 360 Security & VPN exhibited a steady revenue trend, closing at around $62K. Downloads showed a gradual increase, reaching 14K in the last week of December. Active users peaked in October at 485K, with a slight decrease to 412K by the end of the quarter.

Free VPN by Free VPN .org™ showcased a steady revenue flow, finishing at $40K at the year's end. Downloads fluctuated, with a notable increase to 24K in early December. Active users experienced a dip mid-quarter but rebounded to 155K by December's end.

For more detailed insights and data, visit Sensor Tower's platform.