AI Insights · Timothy · January 2026
Unicorn Games Performance in Bulgaria Q4 2025
Explore the performance trends of the top unicorn games on a unified platform in Bulgaria during Q4 2025, featuring user engagement and download data.
In the fourth quarter of 2025, the top unicorn-themed games showed varied performance across Bulgaria on a unified platform, combining both iOS and Android data. This analysis from Sensor Tower reveals interesting trends in downloads and user engagement.
My little unicorn：Pets academy saw a peak in weekly downloads around mid-October, reaching approximately 919, before experiencing a gradual decline to about 145 by the end of December. Its weekly active users mirrored this pattern, peaking at 651 in late October and tapering off to 221 by the end of the year.
Kpopsies - Hatch Baby Unicorns maintained a steady download rate throughout the quarter, with numbers fluctuating between 75 and 207. Despite this, the game managed to increase its weekly revenue, peaking at $27 in mid-November. Weekly active users decreased from 991 to 726 over the quarter.
Unicorn Fun: Endless Run Game experienced a moderate increase in downloads towards the end of the quarter, with numbers rising from 49 in late September to 143 in late December. Active user count remained robust, consistently staying around 1K throughout the period.
Wild Unicorn Horse Family Sim had a noticeable drop in downloads from 169 in late September to 28 by the end of October, with no active user data available.
Lastly, Unicorn Love & Care showed minimal fluctuations in downloads, ranging from 19 to 106 during the quarter.
These insights from Sensor Tower provide a comprehensive view of the unicorn games market in Bulgaria for Q4 2025. For more detailed analysis, visit Sensor Tower's platform.
