AI Insights · Timothy · January 2026
Top Tycoon Games in New Zealand: Q4 2025 Performance Insights
Discover the performance trends of the top tycoon games on a unified platform in New Zealand during Q4 2025, featuring insights on downloads, revenue, and active users.
In the fourth quarter of 2025, the top tycoon games in New Zealand displayed diverse performance trends across downloads, revenue, and active users, as reported by Sensor Tower.
Township from Playrix witnessed a notable increase in revenue, peaking at approximately $38.1K in the last week of December. Downloads dipped mid-quarter but saw a resurgence, reaching around 4.3K by the end of December. Active users fluctuated but ended on a positive note, climbing to about 26.6K.
Family Island — Farming game by Melsoft experienced a steady rise in revenue throughout the quarter, closing at approximately $7.8K. While downloads were lower, ending at around 459, the game maintained a stable active user base with a slight increase to 2.2K.
Klondike Adventures: Farm Game from VIZOR APPS LTD saw a revenue peak at $4K in late December. Downloads experienced a small uptick, finishing the quarter at 542. Meanwhile, active users showed a gradual increase, reaching 3.2K.
Hay Day by Supercell had a varied revenue trend, peaking early in December at $9.6K and ending the quarter with $9.3K. Downloads gradually increased to 563, while active users declined over the quarter, ending at 1.6K.
Finally, Sunshine Island: Farming Game from Goodgame Studio showed a revenue increase, reaching $783 by late December. Downloads rose to 665, and active users steadily climbed, ending the quarter at 1.9K.
These insights highlight the varying dynamics of the tycoon games market in New Zealand. For more detailed analytics, visit Sensor Tower.