AI Insights · Timothy · January 2026
Top Travel and Local Apps in South America: Q4 2025 Performance
Explore the performance of the top travel and local apps in South America during Q4 2025, highlighting trends in downloads and active users.
In the fourth quarter of 2025, the top travel and local apps in South America saw varied performance metrics, reflecting their popularity and user engagement across the region. Data from Sensor Tower provides insights into weekly downloads and active users for these leading applications.
LATAM Pass showed a dynamic trend in downloads, starting at approximately 192K in early October and peaking at around 302K in mid-December. The app maintained a strong presence with weekly active users fluctuating between 1.2M and 1.5M, ending the year with about 1.4M.
Airbnb experienced a significant rise in weekly downloads, climbing from 264K to a high of 517K by the end of December. Its active user base expanded impressively from 7.1M to over 11M, indicating robust user engagement.
Decolar: Voos e Hotéis had fluctuating download numbers, starting with 238K and dipping to 142K before rising again to 206K. Active users showed a steady increase, reaching near 3.3M by the end of the quarter.
Instabridge: WiFi Hotspot Map saw its weekly downloads peak at 137K in early October, with a subsequent decrease followed by a rebound to 96K. Weekly active users remained relatively stable, ending the year around 822K.
Booking.com: Hotels & Travel observed a steady increase in downloads, from 123K to over 214K by late December. Active users grew consistently, reaching over 8.4M by the end of the quarter.
These insights highlight the dynamic nature of the travel and local app market in South America. For more detailed analytics and trends, visit Sensor Tower for comprehensive data.
