State of AI 2026 Report Is Live!

Blog

AI Insights · Timothy · January 2026

Top 5 Subscription Games Performance in US Q4 2025

Explore the performance metrics of the top 5 subscription games on a unified platform in the US during Q4 2025, including revenue, downloads, and active users.

Top 5 Subscription Games Performance in US Q4 2025

In the fourth quarter of 2025, subscription-based games on a unified platform in the United States demonstrated varied performance metrics. Data provided by Sensor Tower reveals insights into weekly revenue, downloads, and active users for these top games.

Flutter: Butterfly Sanctuary maintained a steady revenue stream, peaking at approximately $4.3K in mid-November. Despite consistent revenue, the game experienced a decline in weekly active users, dropping from 212 to 66 by the end of December.

Hearts: Card Game saw a notable increase in revenue, reaching a peak of $2.8K in late December. Weekly downloads rose significantly towards the end of November, peaking at 7.9K, while active users fluctuated, ending the quarter at around 60K.

Football Manager 26 Mobile experienced a surge in downloads in early November, reaching nearly 16K, with a corresponding increase in active users, peaking at over 121K by mid-December. However, revenue saw moderate fluctuations, with a peak of $1.2K in early November.

Best Guess Live launched strong with downloads hitting 291K in late December. Active users mirrored this trend, peaking at 242K, while revenue saw a significant rise to $5.1K by the same period.

WWE 2K25: Netflix Edition debuted with impressive download numbers, reaching 82K in its first week. However, both downloads and active users saw a downward trend, with revenue peaking at $1.7K during the launch.

These metrics highlight the dynamic landscape of subscription games in the US. For more detailed insights, visit Sensor Tower.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2026