AI Insights · Timothy · January 2026
Top 5 Social Networking Apps in Nigeria: Q4 2025 Performance
Explore the performance trends of the top 5 social networking apps in Nigeria during Q4 2025, with insights into downloads, revenue, and active users.
In the fourth quarter of 2025, the social networking landscape in Nigeria saw intriguing trends across the top five apps on a unified platform. Here's a breakdown of their performance based on Sensor Tower data.
Telegram Messenger experienced a steady decrease in weekly revenue, starting at approximately $27K and ending the year around $18.6K. Downloads peaked at over 221K in early December, while weekly active users showed a slight decline, closing the quarter at about 21M.
BIGO LIVE-Live Stream, Go Live maintained a consistent revenue pattern, with peaks nearing $4.5K in mid-November. Weekly downloads increased towards the end of the quarter, reaching 45K, while active users varied, ending the year at approximately 462K.
Vyke: Second Phone Number saw a decline in weekly downloads, dropping from over 5K in mid-October to around 1.6K by year-end. Revenue showed minor fluctuations, peaking at about $8.6K in late September. Active users remained relatively stable, hovering around 47K.
Bumpy – International Dating witnessed a dip in downloads early in the quarter, but numbers rose again to nearly 20K by late December. Revenue surged at the end of the year, reaching over $6.7K, while active users rebounded to approximately 119K.
Dingtone: Phone Calls + Texts experienced a gradual decrease in downloads, starting at 12K in mid-October and settling around 7.3K in late December. Revenue saw a slight decline, ending at about $7.4K, with active users stabilizing at around 28.4K.
These insights highlight the dynamic nature of Nigeria's social networking app market. For more detailed analytics, visit Sensor Tower.
