AI Insights · Timothy · January 2026
Top 5 Social Apps in Spain Q4 2025: Performance Overview
Explore the performance trends of the top social apps in Spain during Q4 2025, including downloads, revenue, and active users on a unified platform.
In the fourth quarter of 2025, the top social apps in Spain showed varied performance metrics across downloads, revenue, and active users. Here’s a closer look at how each app fared.
TikTok - Videos, Shop & LIVE consistently generated significant weekly revenue, peaking at around $835K in early December. Download numbers saw a decline mid-quarter, hitting a low of approximately 64K in late November, but rebounded to about 97K in the last weeks of December. Active users remained steady, fluctuating slightly around 12M throughout the quarter.
Facebook experienced a stable revenue stream, with weekly figures hovering around $14K, peaking at $15.2K in late December. Downloads varied, starting at about 77K and surging to over 91K in the week leading up to Christmas. Active users showed a gradual increase, reaching nearly 13M by the end of the quarter.
Instagram maintained a relatively stable revenue, with weekly numbers around $40K, dipping slightly in December. Downloads peaked in late December at 80K, and active users remained robust, averaging around 14.5M throughout the quarter.
Threads showed no revenue but had notable download numbers, peaking at approximately 93K in mid-October. Active users increased steadily, ending the quarter at over 6.6M.
Meta AI - Vibes & AI Glasses also reported no revenue. However, downloads grew significantly, reaching 47K in early December. Active users saw a dramatic rise, starting at 27K and climbing to nearly 178K by the end of December.
These insights are based on data from Sensor Tower, providing a comprehensive view of app performance in Spain. For more detailed insights, visit Sensor Tower's website.