AI Insights · Timothy · January 2026
Top 5 Social Apps Performance in Austria Q4 2025
Explore the performance of the top 5 social apps in Austria during Q4 2025, highlighting trends in downloads, revenue, and active users from Sensor Tower data.
In the fourth quarter of 2025, the top social apps in Austria demonstrated varied performance across downloads, revenue, and active users, according to Sensor Tower data.
Instagram saw weekly revenue hover around $11K to $12K, with a slight dip to $8.7K at the end of December. Downloads peaked at 10.7K mid-quarter, while active users consistently remained above 1.3M, peaking at 1.35M in early December.
TikTok - Videos, Shop & LIVE maintained strong weekly revenue, reaching up to $834K in early December. Downloads fluctuated slightly, peaking at 10.5K in late December. Active users steadily increased to a peak of 1.21M in late December.
Facebook experienced a peak in revenue of about $7.6K in late December. Downloads varied, with a peak of 7.6K in the same period. Active users saw a slight decline towards the end of the quarter, falling to 1.67M.
Threads had notable download figures, starting at 10.7K and peaking at 13.5K in late October. Active users increased steadily, reaching 811K by the end of December.
Meta AI - Vibes & AI Glasses showed a gradual increase in downloads, peaking at 4K in late December. Active users followed a similar trend, rising to 8.5K by the end of the quarter.
These trends highlight the dynamic nature of the social app market in Austria, with more insights available through Sensor Tower's comprehensive data analysis.
