AI Insights · Timothy · January 2026
Top 5 Social Apps Performance in Poland Q4 2025
Explore the trends in downloads, revenue, and active users for the top social apps in Poland during Q4 2025, based on Sensor Tower data.
In the fourth quarter of 2025, the performance of the top social apps in Poland showcased distinct trends in downloads, revenue, and user engagement. Here's a closer look at how these apps fared.
TikTok - Videos, Shop & LIVE saw a notable increase in weekly revenue, peaking at approximately $624K in mid-November. Downloads fluctuated throughout the quarter, reaching a high of 68.8K in the week of December 22, while active users remained relatively stable, hovering around 6.4M.
Grindr - Gay Dating & Chat experienced a steady revenue trend, with a peak of $46.5K in late December. Downloads were stable, maintaining around 1.4K to 1.8K weekly, while active users showed a slight increase towards the end of the quarter, reaching over 52K.
Kismia - Meet Singles Nearby saw a decline in downloads mid-quarter, with a recovery to 4.8K in late December. Revenue peaked early in the quarter at $20K and showed a downward trend. Active users decreased from 45.6K in October to 18.3K by the end of December.
Facebook maintained consistent weekly downloads, peaking at nearly 50K in the week of December 22. Revenue saw fluctuations, with a peak of $17.5K in late November. Active users remained steady, averaging around 12.8M throughout the quarter.
Instagram experienced steady growth in downloads, peaking at 49.2K in late December. Revenue showed minor fluctuations, reaching a high of $17.9K in late September. Active users maintained a strong presence, consistently around 6.9M.
These insights from Sensor Tower highlight the dynamic landscape of social media app performance in Poland during Q4 2025. For more detailed analysis, visit Sensor Tower's platform.