AI Insights · Timothy · January 2026
Top Simulator Games Performance in New Zealand, Q4 2025
Explore the performance of the top simulator games on a unified platform in New Zealand during Q4 2025, with insights from Sensor Tower.
The fourth quarter of 2025 saw interesting trends in the simulator games category across New Zealand, with data insights provided by Sensor Tower.
Umamusume: Pretty Derby from Cygames, Inc. showed a fluctuating pattern in weekly revenue, peaking at approximately $9K in early November. The game’s weekly downloads experienced a notable spike in mid-December, reaching 515, while weekly active users increased steadily, ending the quarter at 6.2K.
BitLife - Life Simulator by Candywriter, LLC demonstrated a consistent rise in weekly revenue, culminating at $5K in the last week of December. Downloads saw a significant jump to 2.2K in the same period, and weekly active users reached a high of 7K, indicating strong engagement.
My Supermarket Simulator 3D® from Game District LLC maintained a moderate revenue stream, with a peak of $881 in mid-November. The app's downloads increased steadily, reaching 1.2K by the end of December, while active users also grew to 4.6K.
Farm Manager - 2026, published by Xombat ApS, had a stable performance with revenue peaking at $565 in the final week of December. Downloads showed a resurgence, reaching 427 in late December, and active users increased to 663 by the end of the quarter.
Lastly, The Wolf: Animal Game MMORPG from RAGE QUIT GAMES GROUP SP Z O O SPOŁKA KOMANDYTOWA saw its revenue peak at $671 in the last week of December. Downloads and active users both saw increases towards the end of the quarter, with downloads reaching 273 and active users climbing to 556.
For more detailed insights and data, visit Sensor Tower’s platform.
