AI Insights · Timothy · January 2026
Top 5 Shopping Apps Performance in Nigeria Q4 2025
Discover the performance trends of the top shopping apps in Nigeria during Q4 2025, with insights from Sensor Tower's unified platform data.
In the fourth quarter of 2025, the top shopping applications in Nigeria showed varied performance trends on a unified platform, as analyzed by Sensor Tower.
Temu: Shop Like a Billionaire saw a fluctuating trend in weekly downloads, starting at 212K and peaking at 369K by mid-December. Its weekly active users showed a steady climb, reaching nearly 8.9M by the end of the quarter.
Jumia Online Shopping maintained a consistent download rate, with numbers ranging from 41K to 59K. Active users increased from 4.2M to 5.5M, demonstrating a strong user base throughout the quarter.
SHEIN - Shopping Online experienced a decline in weekly downloads from 49K to just over 14K. However, active users remained relatively stable, peaking at 237K in early December.
REWE - Supermarkt faced a significant drop in downloads, falling from 26K to under 50 by the end of the quarter. Active users also declined from 81K to 48K.
Lastly, 1688- B2B Market had a consistent download pattern, ranging between 7K and 23K, with active users fluctuating around 140K.
For more detailed insights and analysis, explore the data provided by Sensor Tower.
