Top 5 Shopping Apps Performance in the Middle East Q4 2025

In the fourth quarter of 2025, the Middle East's shopping app market showcased significant activity, with leading apps experiencing varied trends in downloads and active user engagement. This analysis, based on Sensor Tower data, highlights the performance of the top five shopping applications on a unified platform.

Temu: Shop Like a Billionaire saw a fluctuating pattern in weekly downloads, peaking at approximately 1.03M in early December. Active users grew steadily from 11.9M to 13M by the end of December, indicating a consistent engagement throughout the quarter.

Trendyol: Online Shopping experienced a surge in downloads, notably reaching around 870K in late November. Active users also increased, peaking at approximately 11.7M during the same period, before settling at 7.8M towards the year's end.

SHEIN - Shopping Online maintained a consistent download rate initially, with a slight dip mid-quarter, before rebounding to 183K in December. Active users showed a decline from 15.2M to 14.1M by the end of the quarter.

noon Shopping, Food, Grocery displayed a steady increase in downloads, reaching 196K in late November. Active users rose from 9.7M to 12.9M during the quarter, reflecting growing user engagement.

Savana - Fashion from London witnessed a sharp rise in downloads in late October, with numbers hitting 52K. However, downloads stabilized towards the end of the year. Active users showed an increase from 16K to 94K in early November before stabilizing around 53K.

These insights provide a glimpse into the dynamic landscape of shopping apps in the Middle East. For more detailed analytics and trends, visit Sensor Tower.