AI Insights · Timothy · January 2026
Top 5 Shopping Apps in Estonia: Q4 2025 Insights
Explore the performance of the top shopping apps in Estonia during Q4 2025, with data from Sensor Tower revealing trends in downloads and user engagement.
In the fourth quarter of 2025, Estonia's top shopping apps on the unified platform showed varied performance trends, as detailed by Sensor Tower data.
Coop Eesti experienced fluctuations in weekly downloads, beginning with over 2.1K at the start of October, dipping slightly mid-quarter, and peaking at nearly 2.5K in the week leading up to Christmas.
Lidl Plus started strong with downloads reaching 2.7K in mid-October but faced a gradual decline towards the end of December, closing at approximately 1.2K.
Temu: Shop Like a Billionaire maintained fairly stable download numbers throughout the quarter, starting at around 2K and ending with a slight dip to 1.7K by the year's end.
MAXIMA Eesti observed a consistent increase in downloads, beginning with 1.9K and peaking at over 2K in the week before Christmas.
Finally, Rimi saw a gradual rise in downloads, starting at 1.5K and reaching a high of 2.2K in late December before a slight decrease.
These insights provide a snapshot of the shopping app landscape in Estonia during Q4 2025. For a deeper dive into these trends, visit Sensor Tower's platform for more comprehensive data and analysis.
