AI Insights · Timothy · January 2026
Top 5 Play Pass Games Performance in the UK, Q4 2025
Explore the performance trends of the top Play Pass games in the UK during Q4 2025, including downloads, revenue, and active user statistics.
In the fourth quarter of 2025, the top Play Pass games in the United Kingdom showed varied performance metrics across downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insights into these trends.
LEGO® DUPLO® World from StoryToys Limited demonstrated a fluctuating revenue stream, peaking at approximately $6.8K in the first week of October and closing the quarter with $5.5K. Downloads saw a significant spike in the latter part of December, rising to 4.5K, while active users increased steadily, reaching 6.7K by the end of the quarter.
Pixel Art - Color by Number by Easybrain Ltd observed a consistent revenue flow, culminating at $2.6K in the last week of December. Downloads experienced a dramatic increase, particularly in the week of December 22, with 18.8K downloads, while active users remained robust, averaging around 97K throughout the quarter.
RISK: Global Domination from SMG Studio saw a gradual rise in revenue, reaching $2.4K at year-end. The game also experienced a late surge in downloads, with 3.2K in the week before Christmas, and active users peaked at 18.5K in the final week of December.
Hungry Shark Evolution by Ubisoft had a steady increase in revenue, particularly around the holiday season, with a peak at $2.4K. Downloads and active users also showed upward trends, with downloads reaching 4.5K and active users climbing to 25K in late December.
Spaceflight Simulator showed stable revenue, peaking at $2.3K in the week of December 22. Downloads remained steady throughout the quarter, with minor fluctuations, while active users peaked at 17.2K towards the end of the year.
For more detailed insights and comprehensive data analysis, visit Sensor Tower's platform.