AI Insights · Timothy · January 2026
Top Photography Apps Performance in South Africa Q4 2025
Explore the trends in downloads, revenue, and active users for the top photography apps in South Africa during Q4 2025, based on Sensor Tower data.
The fourth quarter of 2025 saw notable trends in the performance of top photography apps on a unified platform in South Africa, as reported by Sensor Tower.
FaceApp: Perfect Face Editor showed fluctuating weekly revenue, peaking at around $15K in late November. Downloads spiked mid-October with 5.4K, while active users increased from 21.6K to 28.8K by the end of December.
Lightroom Photo & Video Editor experienced a steady revenue rise, reaching $8K in late December. Downloads peaked at 16.7K in mid-October, with active users maintaining over 104K until mid-November, before slightly dropping to 86K by year-end.
Picsart AI Photo Editor, Video maintained a consistent revenue stream, capping at $7.7K in December. Downloads remained robust, peaking at 11.7K in early December, while active users ranged from 99K to 121K throughout the quarter.
Photoroom AI Photo Editor saw a decline in revenue towards the end of the quarter, dropping to $1.7K. Downloads decreased significantly, from 17K at the quarter’s start to just over 3K at the end, with active users following a similar downward trend.
Video Editor & Maker - InShot experienced steady revenue, with a peak of $4K in late December. Downloads consistently exceeded 27K, spiking to 35.3K in early December. Active users were strong throughout, closing the year at 794K.
These insights are derived from Sensor Tower, where more detailed analytics can be accessed.
