AI Insights · Timothy · January 2026
Top Personal Finance Apps in the Middle East: Q4 2025 Performance
Explore the performance trends of the leading personal finance apps in the Middle East during Q4 2025, with insights from Sensor Tower.
In the fourth quarter of 2025, personal finance apps continued to gain traction in the Middle East. Here’s a look at the performance of the top five apps on a unified platform, combining data from both iOS and Android, sourced from Sensor Tower.
Personal Budget & Loan Tracker by Nguyen Thanh Truong saw a notable increase in weekly downloads, reaching a peak of approximately 31.5K in early December. Active users also followed a similar upward trend, beginning at 1.1K and rising to around 26.9K by the end of December.
ADCB Hayyak maintained a steady download rate, peaking at 11.6K in early December. Weekly active users showed strong engagement, starting at 53.1K and reaching a high of 74.1K in late December.
Expense Planner: Money Tracker experienced a surge in downloads, particularly in early December with numbers soaring to 26K. Active user numbers also grew significantly, peaking at 24.4K mid-December.
Drahim: Manage & Grow Finances showed fluctuating revenue trends, with a notable peak of $12.1K at the start of the quarter. Downloads also spiked in late December, reaching 23K, while active users remained consistently high, averaging over 100K throughout the quarter.
Smart Budget - Money Tracker saw a sharp increase in downloads towards the end of December, reaching 21.8K. Active user numbers also rose, peaking at approximately 9.9K in the same period.
For more detailed insights and trends, visit Sensor Tower.
