Top 5 Personal Finance Apps in Oceania: Q4 2025 Performance

In the fourth quarter of 2025, the personal finance app market in Oceania saw significant activity across the top five applications on a unified platform, encompassing both iOS and Android. According to data from Sensor Tower, these apps demonstrated varied trends in downloads, revenue, and active user engagement.

Splitwise experienced a notable rise in weekly revenue, peaking at approximately $9.3K by the end of December. The app's downloads fluctuated but showed an upward trend, reaching around 8.8K in the final week. Meanwhile, active users remained relatively stable, hovering around 200K throughout the quarter.

YNAB showed a gradual increase in revenue, ending the quarter with $4.8K. Downloads were modest, with a significant spike to 1.1K in the last week of December. Active users decreased slightly over the quarter, finishing at approximately 4.8K.

WeMoney: Pay off debt faster saw consistent revenue growth, reaching $4.3K by the end of the year. Downloads were relatively stable, but surged to 7.5K in the final week. Active users remained consistent, with a slight dip towards the end of December.

Crunchr – Receipt Saver App had stable revenue figures, maintaining around $2K throughout the quarter. However, downloads saw a decline, with numbers dipping below 100 in several weeks.

Finally, Buddy: Budget Planner App experienced fluctuations in revenue, ending the quarter at $2.2K. Downloads saw a significant increase, especially in the last week of December, reaching 2.3K. Active users showed a positive trend, peaking at over 3K by the quarter's close.

For a deeper dive into these trends, more insights can be found on Sensor Tower.