Top 5 Personal Finance Apps in New Zealand: Q4 2025

In the fourth quarter of 2025, the top personal finance apps in New Zealand showed intriguing trends in downloads, revenue, and active users. Here's a detailed look at how these apps performed on a unified platform.

Splitwise saw a remarkable rise in weekly revenue, peaking at approximately $1K in the week of December 22. Downloads surged towards the end of the quarter, with numbers reaching 1.1K in the same week. Active users fluctuated slightly, starting at 16.4K and ending the quarter at 16.7K.

YNAB maintained a steady revenue stream with a peak of $592 in the final week of December. Downloads remained relatively stable, showing a slight increase to 143 in the last week. Active users saw a slight rise from 656 to 686 over the quarter.

The Expense & Budget App: Spendee showed consistent revenue, with a significant jump to $297 at the end of December. Downloads followed a similar trend, increasing to 153, while active users climbed from 992 to 1.1K by the quarter's end.

BuyBye - Save Money experienced fluctuations in revenue, peaking at $262 in late October. Downloads decreased towards the end of the quarter, dropping to 81.

Wallet - Daily Budget & Profit showed varied performance, with revenue peaking at $340 in mid-November. Downloads fluctuated, ending the quarter at 103, while active users increased slightly from 164 to 190.

These insights are based on data from Sensor Tower, where more detailed analytics can be explored.