Top 5 News Apps Performance in Kenya Q4 2025

The fourth quarter of 2025 saw intriguing trends among the top news applications in Kenya, as reported by Sensor Tower. Analyzing data from a unified platform, these insights reveal fluctuations in downloads, revenue, and active user engagement.

X from X Corp. maintained a robust presence with weekly downloads peaking at 30.3K in mid-October. Revenue showed a fluctuating pattern, reaching approximately $2.9K towards the end of November. The app's active users remained consistently above 3M throughout the quarter.

The Economist - News, Podcasts experienced a gradual increase in weekly revenue, peaking at $1.1K in late October. Downloads remained modest, with a high of 157 in early November. Active users saw a steady increase, reaching 451 by the beginning of November.

Bloomberg: Business News Daily showed moderate weekly revenue fluctuations, with a peak of $552 in mid-October. Downloads were stable, averaging around 140 weekly, while active users hovered around 1.3K throughout the period.

NYTimes: US and Global News saw a peak in downloads in mid-December with 135, while revenue rose to $343 in late December. Active users increased gradually, hitting 338 in mid-December.

Financial Times: Business News displayed a small but consistent user base. Revenue peaked at $318 in mid-October, while downloads varied slightly, peaking at 52 in late October. Active user numbers remained steady, averaging around 380.

These insights, sourced from Sensor Tower, provide a detailed overview of the Kenyan news app market. For more comprehensive data and trends, visit Sensor Tower's platform.