AI Insights · Timothy · January 2026
Top News and Magazines Apps in Kenya Q4 2025
Explore the performance trends of the top 5 news and magazines apps in Kenya during Q4 2025, showcasing downloads, revenue, and active users.
In the fourth quarter of 2025, the top news and magazines applications in Kenya showed diverse trends in downloads, revenue, and active users. This analysis, based on data from Sensor Tower, offers a glimpse into their performance.
X from X Corp. saw a varied revenue trend, beginning at about $2.6K and peaking at $2.9K by late November. Weekly downloads peaked mid-October at approximately 30.3K before stabilizing around 20K towards the end of the quarter. Active users remained robust, hovering around 3M throughout the period.
The Economist - World News experienced a peak in revenue at $1.1K in late October. Downloads, however, remained modest, reaching a high of 157 in early November. Active users gradually increased to a peak of 451 in early November before slightly declining towards the end of the quarter.
Medium exhibited stable revenue throughout the quarter, with a slight rise to $381 at the start. Downloads fluctuated, ending the quarter with a peak of 208. Active users showed a downward trend, starting from 1.5K and dropping to just above 1K by the end of December.
Bloomberg: Finance Market News recorded a peak in revenue of $552 in mid-October but saw a general decline towards the end of the year. Downloads were relatively stable, with a slight increase to 169 in early November. Active users remained consistent, averaging around 1.3K throughout the quarter.
Financial Times: Business News showed steady revenue, peaking at $318 in mid-October. Downloads remained low but stable, and active users stayed around the 380 mark, with minimal fluctuations during the quarter.
For more detailed insights and data, visit Sensor Tower's platform.