AI Insights · Timothy · December 2025
Top 5 News & Magazines Apps in Brazil: Q4 2025 Performance
Explore the performance trends of Brazil's top news and magazine apps in Q4 2025, with key insights from Sensor Tower on downloads, revenue, and active users.
In the fourth quarter of 2025, the top news and magazine apps in Brazil demonstrated varied performance across downloads, revenue, and active users. Leveraging data from Sensor Tower, we examine the trends for each of these leading apps.
X experienced consistent growth in revenue, peaking at approximately $42.5K in early December. Weekly downloads showed fluctuation, with a notable increase in late October reaching 196K, while active users remained robust, finishing the quarter at 13.4M.
GZH: notícias do RS e do mundo saw a stable revenue pattern, averaging around $3.1K weekly. Downloads were modest, peaking at 822 in mid-November, while active users increased steadily, ending the quarter at 86.6K.
O Globo maintained weekly revenue between $3.9K and $5K, with downloads fluctuating around the 800 mark. Active users showed a slight decline, closing the quarter at 35.8K.
Folha de S.Paulo exhibited steady revenue, peaking at $4.5K in early November. Downloads remained stable, with a slight dip towards the quarter's end, while active users fluctuated, closing at 148.7K.
Medium showed consistent revenue, averaging $1.8K weekly. Downloads remained steady, peaking at 859 early in the quarter, while active users saw a decline, finishing at 17.9K.
These insights provide a snapshot of the competitive landscape in Brazil's news and magazine sector, with more detailed data available from Sensor Tower.
