AI Insights · Timothy · January 2026
Top 5 Navigation and Maps Apps in Netherlands Q4 2025
Explore the performance trends of the top navigation and maps apps in the Netherlands during Q4 2025, with insights from Sensor Tower.
In the fourth quarter of 2025, the top navigation and maps applications in the Netherlands exhibited varying performance trends across downloads, revenue, and active users, according to Sensor Tower data.
Polarsteps Travel, developed by Polarsteps B.V., showed a decline in weekly downloads from approximately 37K at the beginning of October to around 19K by the end of December. Weekly active users fluctuated, starting at about 1.3M, dipping to 950K mid-quarter, and finishing strong at 1.2M.
ANWB Onderweg & Wegenwacht maintained consistent download rates, peaking at 16.4K in late December. Active user numbers saw significant growth, starting at 577K, dipping mid-quarter, and then rising to approximately 670K by year-end.
Waze Navigation & Live Traffic experienced a steady decline in downloads, beginning the quarter at 16.2K and closing at 10.1K. Active users remained stable, averaging around 750K, with minor fluctuations throughout the quarter.
Flitsmeister from Flitsmeister B.V. saw a consistent revenue stream, averaging around $200K weekly, with a peak of $226K in early December. Downloads gradually decreased from 12.2K to 8.2K, while active users showed a slight decline, starting at 920K and ending at 844K.
Google Maps continued its dominance with weekly active users consistently above 10M. Downloads decreased from 10.7K to 7.8K, while revenue remained negligible.
These insights highlight the dynamic nature of the navigation app market in the Netherlands. For more detailed analysis, visit Sensor Tower's platform.
