Top 5 Music and Audio Apps Performance in Kenya, Q4 2025

In the fourth quarter of 2025, the performance of the top music and audio apps in Kenya exhibited dynamic trends across downloads, revenue, and active user metrics. Here's a closer look at how each app fared, based on data from Sensor Tower.

Spotify: Music and Podcasts maintained a strong presence with weekly downloads peaking at around 76K in early December. Revenue saw fluctuations, reaching a high of approximately $2K by the start of December. Active users consistently remained above 2M, with a notable peak of over 3M in the same period.

Pocket FM: Audio Series experienced a gradual decline in weekly downloads, starting at over 1.3K and tapering off to just over 300 by the end of December. Revenue showed variability, peaking at around $615 in early November. Active users showed a downward trend, starting at 14.7K and dropping to about 8.6K by the quarter's end.

Suno - AI Music & Songs observed a significant increase in downloads, particularly in December, culminating in over 3.2K. Revenue trends were varied, with a peak of $403 towards the end of December. Active users increased towards mid-December, reaching over 15K.

Deezer: Music & Podcast Player saw a steady increase in downloads, starting under 300 and rising to around 450 by the end of the quarter. Revenue remained relatively stable, averaging around $300 weekly. Active users showed a declining trend, starting at over 12K and ending the quarter at 8K.

Drum Pads - Beat Maker Go experienced fluctuations in downloads, peaking at over 2.5K by the end of December. Revenue was modest, with a peak of $134 in early November. Active users showed growth towards the end of the quarter, reaching over 4.7K.

These insights highlight the diverse trends and dynamics within the music and audio app landscape in Kenya. For more detailed metrics and analysis, Sensor Tower provides comprehensive insights into app performance.