AI Insights · Timothy · January 2026
Top 5 Lifestyle Apps in Bulgaria: Q4 2025 Performance
Explore the performance trends of the top 5 lifestyle apps in Bulgaria during Q4 2025, with insights on downloads, revenue, and active users from Sensor Tower.
In the fourth quarter of 2025, Bulgaria's lifestyle app market saw varied performances from its top five applications, as reported by Sensor Tower.
Tinder Dating App: Date & Chat experienced fluctuations in its weekly revenue, peaking at about $23.4K by late December. Weekly downloads maintained a steady rate around 1.5K, while active users saw a decline from over 51K to approximately 33.8K by the end of the quarter.
Bumble Dating App: Meet & Date observed a gradual increase in active users, reaching a peak of 6.5K in mid-December. Revenue remained relatively stable, ending the quarter at around $3.7K, while downloads hovered around 300 weekly.
Badoo Dating: Meet New People saw a consistent rise in active users, ending the year with approximately 7.6K. Revenue showed minor fluctuations, averaging around $3.7K, and weekly downloads peaked at 510 in early December.
TP-Link Tapo demonstrated a notable increase in active users, reaching 25.7K by the end of December. Weekly downloads peaked at 2.3K, while revenue varied slightly, closing at around $2.4K.
Findmykids: GPS Phone Tracker experienced a decline in downloads, dropping to just over 1K by the end of the quarter. Revenue remained strong, ending December at approximately $3.9K, with active users fluctuating around 12.3K.
These insights provide a snapshot of the dynamic landscape of lifestyle apps in Bulgaria. For more detailed analysis, visit Sensor Tower.
