AI Insights · Timothy · January 2026
Top 5 Health and Fitness Apps in Bulgaria: Q4 2025 Performance
Explore the performance of the top 5 health and fitness apps in Bulgaria during Q4 2025, based on data from Sensor Tower.
In the fourth quarter of 2025, the top health and fitness apps in Bulgaria showcased varied trends in downloads and active user metrics. Here's a detailed look at their performance on a unified platform.
Blood Sugar & Diabetes Tracker from PidomTech had a fluctuating pattern in downloads, beginning with 346 in late September and peaking at around 11K in mid-November. Active users also saw an increase from 1.4K to about 12.8K by the end of December.
Another significant performer, еЗдраве, maintained a steady download rate, starting at 5.3K and experiencing a dip to 2.6K by late December. However, active users surged from 80K to a remarkable 117K in the same period.
Step Counter - Pedometer by Hitchhike Tech started the quarter with about 2.3K downloads, reaching a peak of 3.8K in late November. Active users fluctuated slightly, ending the quarter at around 29K.
Calz: Calorie Counter AI by Wachanga saw a high download count in early October at 5K, with a later decline to approximately 1.5K. Revenue peaked at $687 in mid-October, while active users rose to about 12.6K by the end of December.
Lastly, Mi Fitness (Xiaomi Wear) exhibited a consistent download pattern, peaking at 5.3K in late December. Active users showed a moderate decline from 23K to 21K during the quarter.
These insights are based on data from Sensor Tower, providing a comprehensive view of the health and fitness app landscape in Bulgaria. For more detailed analytics, visit Sensor Tower's platform.