Top 5 Health and Fitness Apps in New Zealand: Q4 2025 Performance

During the fourth quarter of 2025, the top health and fitness apps in New Zealand demonstrated varied performance in terms of revenue, downloads, and active users. Here’s a breakdown of the trends for each app based on Sensor Tower data.

Strava: Run, Bike, Walk from Strava, Inc. saw its weekly revenue peak at around $24.2K by the end of December, showing a steady increase throughout the quarter. Downloads experienced a significant rise at the end of December, reaching approximately 7.2K, while active users hovered around 116.6K, reflecting a stable user base.

MyFitnessPal: Calorie Counter recorded a weekly revenue peak of $18.1K at the end of December. The app’s downloads fluctuated, culminating at about 2.4K in the last week, while active users displayed a consistent trend, peaking at 33.9K in early November.

Flo Cycle & Period Tracker by FLO HEALTH UK LIMITED, experienced a peak revenue of $13.8K in late November. Weekly downloads remained relatively stable, with a slight increase to 1.8K in the final week. Active users showed a positive trend, reaching 62.7K by the end of the quarter.

Runna: Running Plans & Coach saw its revenue rise to $9.6K by the end of December. Downloads increased to approximately 1.1K in the last week, while active users grew steadily, ending the quarter at 13.3K.

Finally, Fitbit: Health & Fitness from Google showed a peak in active users at 44.7K by the end of December. Revenue remained relatively steady, peaking at $5.3K during the same period, while downloads experienced a notable spike to 1.9K in late December.

These insights provide a snapshot of the health and fitness app landscape in New Zealand for Q4 2025. For more detailed analytics and trends, visit Sensor Tower.