Performance of Top Hasbro Games on Unified Platform in Bulgaria, Q4 2025

In the fourth quarter of 2025, Hasbro's top games showed varied performance on the unified platform in Bulgaria, with insights derived from Sensor Tower data.

MONOPOLY GO! from Scopely, Inc. experienced a notable increase in weekly downloads, peaking at approximately 2.5K in the last week of December. Weekly revenue showed fluctuations, starting at $4.7K and closing the quarter at around $4K. Active users grew steadily, reaching 3.6K by the end of December.

Magic: The Gathering Arena by Wizards of the Coast saw a peak in weekly revenue at $530 in early December. Downloads remained relatively low but peaked at 53 in late December. Active users remained stable, with a slight increase towards the end of the quarter, reaching 124.

Bingo Bash HD Live Bingo Games, also from Scopely, Inc., saw significant revenue growth, reaching $1K in the week before Christmas. Downloads were minimal, peaking at 16 in October and December. Active users hovered around 350, maintaining consistency throughout.

MONOPOLY: The Board Game by Marmalade Game Studio showed a revenue peak of $526 at the end of December. Downloads were inconsistent, with a notable increase to 65 in the final week. Active users also rose, peaking at 92 by the end of the quarter.

MY LITTLE PONY: MAGIC PRINCESS from Gameloft experienced a steady revenue increase, peaking at $191 in October. Downloads fluctuated, with a high of 166 in early October. Active users showed a slight decline over the quarter, finishing at 467.

For more detailed insights and trends, visit Sensor Tower.