AI Insights · Timothy · January 2026
Free-to-Play Games Performance in the UK: Q4 2025
Explore the trends of top free-to-play games in the UK during Q4 2025, highlighting downloads, revenue, and active users.
In the fourth quarter of 2025, the UK saw notable trends in the performance of top free-to-play games on a unified platform. Data provided by Sensor Tower reveals interesting insights into downloads, revenue, and active user metrics.
Block Blast! from Hungry Studio maintained strong weekly downloads, peaking at approximately 230K in the final week of December. The game also observed a steady increase in weekly active users, reaching about 3.3M by late December.
Solitaire Associations Journey by Hitapps Games LTD showed a significant rise in weekly revenue, climbing to around $34.2K by the end of the year. Weekly downloads saw a high of approximately 197K in early November, while weekly active users grew consistently, surpassing 340K at the year’s end.
For Jigsolitaire from GAMINCAT, INC., weekly downloads reached a peak of about 288K in late October, although they gradually decreased towards the year's end. Active users followed a similar trend, peaking at 434K in early November.
Clash Royale, developed by Supercell, experienced fluctuating weekly revenue, with a notable high of $1.2M in early October. Weekly downloads saw a decline from 144K in early October to around 34K by late December. Active users decreased steadily, ending the quarter at approximately 1.9M.
Roblox by Roblox Corporation recorded a substantial increase in weekly revenue, peaking at $1.4M in late December. Weekly downloads remained relatively stable, with a notable increase to 138K in the penultimate week of December. Active users also saw significant growth, reaching over 5.5M by the end of the quarter.
These insights provide a snapshot of the dynamic landscape of free-to-play games in the UK during Q4 2025. For more detailed analytics, visit Sensor Tower.