Top Fashion Games in Israel: Q4 2025 Performance

In the fourth quarter of 2025, the top fashion games on the unified platform in Israel exhibited varied performance trends across downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a comprehensive look at these applications.

Hair Tattoo: Barber Shop Game saw a steady increase in weekly downloads, starting from around 3.3K and peaking at nearly 4.3K by early December. Active users remained relatively stable, fluctuating between 63K and 70K throughout the quarter. Revenue was minimal, with a slight peak at $3 in late November.

Skincare Time: Makeover ASMR had a notable increase in downloads, reaching up to 3.8K in mid-December. Active users showed a positive trend, rising from approximately 10.8K to 12.7K. Revenue remained consistent at around $2 in the latter weeks.

Fashion Queen: Dress Up Game experienced a strong upward trend in downloads, climbing from 2.3K to over 4K by the end of December. Active users increased from 47.6K to 53.5K, with a significant revenue peak of $38 in the final week of December.

Magic Fashion: Doll Dressup started strong in downloads with 7.3K in early October, but this number decreased to about 1.2K by year-end. Active users remained steady, hovering around 9K. Revenue peaked at $16 in late September, then declined.

Skin Makeover: Relax ASMR Game had a gradual decline in downloads from 2.4K to 1.3K, while active users showed a mixed trend, peaking at 6.3K in mid-November. Revenue was low, with slight peaks of $2 during the quarter.

For more detailed insights into these trends and other market data, visit Sensor Tower.