AI Insights · Timothy · January 2026
Top 5 Fashion Games Performance in Ireland, Q4 2025
Explore the performance trends of the top 5 fashion games on a unified platform in Ireland during Q4 2025, including downloads, revenue, and active users.
In the fourth quarter of 2025, the top fashion games in Ireland displayed varied performance metrics on a unified platform, encompassing both iOS and Android. Here's a look at the trends for the leading applications.
Fashion Queen: Dress Up Game saw a peak in weekly downloads, reaching approximately 1.4K in late October and again in late December with about 1.6K. The app's weekly revenue fluctuated, with a notable high of $31 in early November. Active users increased steadily, ending the quarter at 12.9K.
Skincare Time: Makeover ASMR experienced a rise in downloads, peaking at 1.5K in late October and again in late December. Revenue showed an upward trend, closing the quarter with $23 in the final week. Active users also grew, reaching over 4K by the end of December.
Magic Fashion: Doll Dressup had a strong start with downloads peaking at over 2K in early October. However, downloads declined towards the end of the quarter. Revenue reached a maximum of $18 in late October, while active users remained relatively stable, closing at 4.5K.
Acrylic Nails! maintained a consistent download rate with a peak of 1.4K in late October and again in late December. While there was no revenue reported, active users peaked at 3.1K in late October.
Toca Boca Hair Salon 4 NETFLIX showed a strong revenue performance, peaking at $362 in late November. Downloads reached a high of 1.8K in late December, and active users grew to 2.2K by the end of the quarter.
These insights, sourced from Sensor Tower, provide a snapshot of the diverse trends in the fashion gaming category in Ireland. For more detailed analytics, visit Sensor Tower's website.
