Top 5 Fashion Games Performance in Germany Q4 2025

In the fourth quarter of 2025, the top fashion games on a unified platform in Germany showed varying trends in downloads, revenue, and active users, as reported by Sensor Tower.

Skincare Time: Makeover ASMR saw a fluctuating trend in weekly downloads, starting at approximately 12K and peaking at 17.7K in late December. The app maintained a robust active user base, peaking at 66.5K in mid-November, before declining to 46.4K by the end of the quarter.

Fashion Queen: Dress Up Game experienced a significant rise in weekly downloads, starting from 5.4K and reaching 16.2K by the end of December. Active users increased steadily, culminating at 170.5K, while revenue was minimal, with a brief peak at $62 in late October.

Magic Fashion: Doll Dressup had an initial surge in downloads, peaking at 17.8K in late October, but gradually decreased to 4.4K by December's end. Active users remained relatively stable, closing the quarter at 49.4K.

Hair Salon: Beauty Salon Game maintained steady download numbers, with a slight peak at 9.9K in mid-November. Active users increased significantly, reaching 69.7K by late December. Revenue showed a slight fluctuation, peaking at $60 in early November.

YoYa Sparkle: Style Pop displayed a significant increase in downloads, starting at 377 in mid-October and rising to 12.2K by the end of December. Active users followed a similar trend, ending the quarter at 9K, with revenue peaking at $100 in mid-November.

For more detailed insights and data, visit Sensor Tower's platform.