AI Insights · Timothy · January 2026
Top 5 Fashion Games in Bulgaria: Q4 2025 Performance
Explore the performance trends of the top 5 fashion games in Bulgaria during Q4 2025, with insights into downloads, revenue, and active users.
In the fourth quarter of 2025, the top fashion games in Bulgaria showed varied performance on the unified platform, combining data from both iOS and Android. Here’s a closer look at the trends for each app, based on data from Sensor Tower.
Lady Popular: Style Battle experienced fluctuating weekly revenue, peaking at about $5.5K in late December. Downloads showed a sharp increase in mid-October, reaching approximately 4.1K, before declining towards the end of the quarter. Active users saw a rise from 7.2K to over 10K, with the highest activity in mid-October at about 16.3K.
Project Makeover maintained a relatively stable revenue, closing the quarter with around $1.8K. Downloads were modest, with a slight peak at the end of December, reaching 640. Weekly active users showed a gradual increase, ending the quarter at approximately 8.3K.
Pocket Styler: Fashion Stars had a steady revenue increase, peaking at $665 in late December. Downloads spiked significantly in mid-December, hitting 992. The app saw a rise in active users, reaching 1.2K by the week of December 22.
Covet Fashion: Dress Up Game had modest revenue throughout the quarter, peaking at $354. Downloads were minimal, with a notable increase in the final weeks, reaching 97. Active users remained relatively stable, fluctuating around 150.
SuitU: Fashion Avatar Dress UP showed a steady revenue trend, ending at $259 in late December. Downloads saw a significant rise towards the end of the quarter, reaching 389. Active users increased steadily, culminating at 929 by the end of December.
For more detailed insights and data, visit Sensor Tower.
