Top 5 Entertainment Mascot Games Performance in New Zealand Q4 2025

In the fourth quarter of 2025, the top entertainment mascot games on a unified platform in New Zealand showed varied performance in terms of downloads, revenue, and active users. Here's a closer look at each game's trends:

Sonic Dash: Fun Endless Runner from SEGA experienced a notable increase in weekly revenue, peaking at approximately $117 in the week of December 22. Weekly downloads showed a promising rise towards the end of the quarter, reaching 536 in the final week. Active users remained relatively stable throughout, ending with around 30K.

Minion Rush: Running game by Gameloft saw fluctuations in revenue, with a peak of $69 in the week of November 24. Downloads showed an upward trend towards the quarter's end, reaching 425 in the week of December 22. However, active users declined from 2.3K to 1.8K over the quarter.

For Disney Magic Match 3D by Jam City, revenue steadily increased, peaking at $397 in the last week of December. Downloads started high at 1.3K but gradually decreased, stabilizing around 137 by the quarter's end. Active users showed a slight increase, ending the quarter at 388.

Sonic Rumble reported a significant spike in revenue in early November, reaching $147. Downloads were highest at the beginning of November at 1.2K, before stabilizing around 172 by the end of December. Active users saw an initial surge, peaking at 1.3K, and then settled at 463.

Lastly, World of Peppa Pig NETFLIX from Netflix showed minimal revenue generation with occasional peaks, such as $28 in early November. Downloads increased towards the end of the quarter, reaching 343 in the week of December 22. Active users showed a gradual recovery, climbing back to 1.1K by the end of December.

These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored.