AI Insights · Timothy · December 2025
Top Drawing & Coloring Apps in Brazil Q4 2025
Explore the performance of the top drawing and coloring apps on a unified platform in Brazil during Q4 2025, with insights from Sensor Tower.
In the fourth quarter of 2025, the drawing and coloring app market in Brazil saw significant activity, with notable trends across top-performing applications. Here's a breakdown of the performance of the leading apps during this period, based on Sensor Tower data.
Happy Color®: Color by Number from X-FLOW experienced a consistent increase in both downloads and active users. Weekly downloads peaked at approximately 160K in mid-December, while active users surged to over 1.7M by the end of the quarter. Revenue showed a gradual rise, reaching around $233 by mid-December.
Phone Case DIY from CrazyLabs LTD maintained a stable download rate with a peak of 111K in mid-October. Active users climbed to over 416K by the end of December, while revenue remained modest, peaking at $34 in early December.
Color by Number：Coloring Games by Wildlife Studios saw a steady revenue stream, peaking at approximately $5.4K at the end of December. Downloads increased significantly towards the end of the quarter, reaching over 101K, while active users rose to 226K.
Coloring & Learn from Orange Studios Games had fluctuating downloads, with a notable peak of 82K in mid-November. Active users reached a high of 1.1M in early December, with revenue gradually increasing to $82 by the end of the year.
Finally, Color ASMR: Painting Book by iKame Games - Zego Studio saw a rise in downloads throughout the quarter, peaking at 72K in early December. Active users increased, reaching 173K by the end of December.
These insights highlight the dynamic nature of the drawing and coloring app market in Brazil. For more detailed metrics and analysis, visit Sensor Tower.
