AI Insights · Timothy · January 2026
Top Drawing & Coloring Apps in Europe, Q4 2025
Explore the performance of the leading drawing and coloring apps in Europe during Q4 2025, with insights into downloads, revenue, and active users from Sensor Tower.
The fourth quarter of 2025 saw significant activity in the drawing and coloring app category on a unified platform in Europe. Here's a detailed look at the top performers, based on data from Sensor Tower.
Color Pop AI - Coloring Book by MWM experienced a notable increase in weekly revenue, starting from $26.3K in early October and reaching approximately $40.9K by the end of December. Downloads fluctuated, peaking at 256K in mid-October, while weekly active users rose from 329K to a high of 653K in early December before tapering off to 505K.
Color by Number：Coloring Games from Wildlife Studios maintained a steady revenue stream, climbing from $22.3K to $30.5K over the quarter. Downloads surged at the end of December, reaching 337K. Active users also saw a significant increase, starting at 647K and ending the quarter at over 1M.
Coloring Games for Kids 2-6! by KidloLand Kids & Toddler Games saw a steady rise in revenue, peaking at $28.3K in the final week. Downloads increased notably mid-quarter, with a high of 57K in late December. Active user numbers followed a similar trend, growing from 138K to 195K.
Kids Drawing - Coloring Games by Bimi Boo Kids Learning Games for Toddlers FZ LLC showed a gradual increase in revenue, ending the quarter at $14.9K. Downloads reached a peak of 20.3K in the last week, while active users grew from 70K to 88K.
Adult Coloring Book - Pigment from Pixite Inc. saw a steady revenue increase, ending at $16.3K. Downloads fluctuated, with a spike to 42.7K in late December, while active users rose from 49K to 76K before ending the quarter at 69K.
For more detailed insights and analysis, visit Sensor Tower.
