AI Insights · Timothy · January 2026
Top Drama Games in the UK: Q4 2025 Performance Review
Explore the performance of the top drama games in the UK during Q4 2025, with insights into downloads, revenue, and active users from Sensor Tower.
The final quarter of 2025 saw intriguing trends in the drama games category on a unified platform in the UK. Here’s a closer look at the performance of the top five applications.
Gossip Harbor®: Merge & Story by Microfun Limited showcased a strong revenue stream, peaking at approximately $804K in the last week of December. Downloads for the app began at around 4.7K weekly, increasing to about 9K by the end of the quarter. Meanwhile, active users started at 134K, with a slight dip before ending the quarter at around 153K.
Episode - Choose Your Story from Episode Interactive experienced a notable rise in revenue towards the end of the quarter, reaching about $54K in the last week. Downloads increased from approximately 4K to 12K weekly, while active users saw a growth from 46K to 69K.
GossipMaster by SUPERSONIC STUDIOS LTD, despite minimal revenue, showed a significant increase in downloads, climbing from 2.6K to over 10K weekly. Active users also rose, starting at 13K and ending at 21K.
Episode: Reality Stars, another title from Episode Interactive, saw a revenue surge to about $24K in late December. Downloads fluctuated but peaked at 6.5K, while active users varied, reaching over 16K by the end of the quarter.
Doki Doki Literature Club! by Serenity Forge entered the quarter in December, with a remarkable initial download figure of 30K, tapering to 2.9K. Active users also declined from 29K to 5.7K.
These insights into the drama games market in the UK during Q4 2025 are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's website.