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AI Insights · Timothy · January 2026

Top 5 Digital Pacifier Games in New Zealand Q4 2025

Explore the performance trends of the top 5 digital pacifier games in New Zealand during Q4 2025, with insights into downloads, revenue, and active users.

Top 5 Digital Pacifier Games in New Zealand Q4 2025

In the fourth quarter of 2025, the top digital pacifier games in New Zealand showed varied performance trends across downloads, revenue, and active users. Here's a closer look at how these apps fared on a unified platform.

Candy Crush Saga, published by King, experienced fluctuations in its weekly revenue, starting from approximately $50.3K and peaking at $56.6K by the end of December. Downloads saw a decline from 2K in early October to 1.3K in late November, before rebounding to 1.8K by the year's end. Active users initially increased to 14.3K but gradually decreased to 12.1K.

PAW Patrol Rescue World from Budge Studios showed relatively stable revenue, averaging around $500 weekly, with a slight peak at $537 in the last week of December. Downloads remained consistent at about 300-400 weekly, while active users hovered around 2.9K, showing a minor dip in November before recovering.

Color by Number:Coloring Games by Wildlife Studios had a noticeable increase in revenue towards the end of December, reaching $528. Downloads initially declined but saw a surge from 1.3K in early December to 2.4K by the end of the month. Active users followed a similar pattern, increasing from 4.3K to 6.6K.

Toca Boca Jr experienced a consistent weekly revenue around $350, with a peak of $430 in early December. Downloads were steady, with a notable rise to 777 in late December. The app's active users saw growth from 1.5K to over 2K by the quarter's end.

Hot Wheels Unlimited, another Budge Studios title, maintained a weekly revenue of around $350, peaking at $404 in December. Downloads slightly increased from 240 to 308 over the quarter. Active users showed a slight dip in November but ended the year at approximately 605.

These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored further.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2026