AI Insights · Timothy · January 2026
Top 5 Delivered Meal Kits and Specialty Foods Apps in Bulgaria Q4 2025
Explore the performance of the leading meal kits and specialty foods apps in Bulgaria during Q4 2025, with insights on downloads, revenue, and user engagement.
In the fourth quarter of 2025, the delivered meal kits and specialty foods category in Bulgaria showed interesting trends across the top five apps on the unified platform, as reported by Sensor Tower.
Vivino: Drink the Right Wine experienced a notable peak in weekly revenue, hitting around $322 towards mid-November. Downloads were highest in mid-October with approximately 381, while active users consistently hovered around 1K to 1.3K throughout the quarter.
HelloFresh: Meal Kit Delivery maintained a steady active user base, starting at about 1.5K and slightly fluctuating around this number. Weekly downloads varied, reaching a maximum of 87 in mid-October.
Popara Online saw minimal download activity, with a brief increase to 35 in early November, although revenue and active user data were not significant.
Green Chef: Healthy Recipes had modest download numbers, peaking at 22 downloads in early October. The app's active users remained stable at around 32.
Finally, Healthy Food showed limited activity with sporadic downloads, peaking at 5 in late December.
These insights highlight the dynamic nature of app performance in this sector. For more detailed analysis, visit Sensor Tower's platform.
