Top 5 Meal Kits and Specialty Foods Apps in Belgium: Q4 2025 Overview

The fourth quarter of 2025 saw interesting trends among the top meal kits and specialty foods applications in Belgium. According to Sensor Tower data, these apps showed varied performance on a unified platform, combining insights from both iOS and Android.

HelloFresh: Meal Kit Delivery experienced a decline in weekly downloads, starting at approximately 2.5K in early October and dipping to about 600 by late December. Despite this, weekly active users maintained a relatively stable range, peaking at over 87K in early December.

Vivino: Drink The Right Wine showed a notable increase in weekly revenue, reaching nearly $9K by the end of December. Downloads saw a significant boost, especially in the latter half of the quarter, climbing from around 1K to over 4.5K weekly. Active users also rose consistently, ending the quarter with more than 65K.

Foodbag had a gradual decline in downloads throughout the quarter, starting from over 2K and falling to approximately 500 by mid-December, before a slight recovery to 1.2K at year-end.

Factor_ Prepared Meal Delivery maintained stable download numbers, ranging between 300 and 500 weekly. Active users showed a slight increase, ending the quarter at around 4.5K.

Finally, SuperMealz had modest download numbers, peaking at 297 in late October but generally staying below 100 weekly towards the end of the quarter.

These insights highlight the dynamic nature of the meal kits and specialty foods sector in Belgium. For more detailed data and analysis, visit Sensor Tower.