AI Insights · Timothy · January 2026
Top 5 Consumer Finance Apps in Uruguay: Q4 2025 Performance
Discover the performance trends of the top consumer finance apps in Uruguay for Q4 2025, including download and active user statistics from Sensor Tower.
In the fourth quarter of 2025, the top consumer finance apps in Uruguay displayed varied performance trends on a unified platform. The data, sourced from Sensor Tower, highlights the weekly downloads and active users for the period.
eBROU saw a gradual increase in weekly downloads, peaking at around 6.5K in mid-December. However, its weekly active users experienced a decline from approximately 486K at the start of the quarter to 359K by the end.
Santander Uruguay maintained steady download rates, with numbers fluctuating around 5.2K. The app's active user base showed a rise, peaking at nearly 280K in the second week of November before settling at 230K by the end of December.
OCA experienced an upward trend in downloads, reaching 5.1K in early December. Active users also increased, peaking at 111K in mid-December before slightly declining to 99K by the end of the quarter.
For Itaú UY, downloads remained relatively stable, with a peak of 2.9K in early November. The app's active users saw growth, reaching over 161K in mid-December.
Lastly, BBVA Uruguay showed a steady download pattern, peaking at 2.5K in early December. Its active user count increased from 60K at the start of the quarter to 61K in mid-December.
For further insights and detailed analytics, visit Sensor Tower.
